Sparrow & Seed is a feed brand dedicated to providing high-quality ingredients while celebrating the beauty of birds through striking, illustrative packaging design and contemporary brand identity, primarily targeting a young-adult audience of bird lovers.
This set of three birdseed blends attracts a variety of species — songbirds, bluebirds, and cardinals. Designed with illustrations that mimic traditional woodblock carvings, the packaging embodies the rugged charm of the outdoors.
This set of three birdseed blends attracts a variety of species — songbirds, bluebirds, and cardinals. Designed with illustrations that mimic traditional woodblock carvings, the packaging embodies the rugged charm of the outdoors.
AWARDS & RECOGNITION
SILVER Medal Winner | Graphis New Talent 2024
Winner, Branding | Creative Quarterly 75, 2024
Take a glimpse into the illustration process:
